We know that QR codes will be trending in 2023. But how can you harness the true potential of QR codes for your brand?
Here's how to use QR codes to take your marketing to the next level.
Drive targeted traffic to your website that converts
Your website can be your biggest business asset, regardless of your product, service, or business model. It can architect database help you generate qualified leads that turn into high-paying customers.
But like many other websites, your site may be getting a lot of irrelevant traffic.
More visitors, but fewer conversions.
QR codes can help you overcome this hurdle by getting highly relevant traffic that converts.
You can create a QR code for your website and share it with your users. Only users who are interested in your brand will scan the QR code, so you only get relevant traffic.
Upgrade your networks with digital business cards
Customer-facing professionals like sales representatives, marketing representatives, insurance agents, and real estate agents need to hand out business cards all the time. But standard paper cards are outdated, and most of them get thrown away within a week.
Why not take your networking to the next level with a digital business card?
A digital business card is a web page containing all your professional details. You can create a QR code for your digital business and print it on your physical business card.
QR code on a business card
The next time you hand out your business card, connections can scan the QR code and get your contact information without any hassle.
Offer remarkable AR and gamification experiences
The augmented reality (AR) market is set to hit $461 billion by 2030. It offers huge potential for brands and marketers to provide immersive experiences to customers and create irreversible loyalty.
QR codes are a great tool for sharing AR experiences. You can create an AR QR code that allows users to enjoy AR experiences on their smartphones.
Similarly, you can also use QR codes to offer gaming experiences such as quizzes, scratch & win, surveys, and many more.
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