—Matt Houlemard, Technology Partnerships Manager at Recharge

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We are pleased to officially announce Churn Buster as a Recharge Premier Partner. Churn Buster is a leading subscription retention platform dedicated to helping merchants reduce churn, improve the customer experience, and increase lifetime value (LTV).

In today’s ecommerce market, merchants are faced with high operational and acquisition costs, increased competition in every sector, and the challenge of consumers’ own cutbacks as inflation rises. Retaining the customers you’ve fought hard to win can prove to be overwhelming and challenging, and it’s difficult to know where to start or how to track improvement.

With all this in mind, one thing is certain: The often hidden cost of unoptimized churn is no longer sustainable.

Since 2018, as a Recharge tech partner, Churn Buster has helped fast-growing merchants russia phone number list retain hundreds of millions of dollars in revenue and millions of subscribers. With this premier partnership, Recharge merchants will be able to tap into even greater benefits of optimized retention, increased LTV, and improved business health as they scale.

“Churn Buster has proven to be a powerful churn prevention tool for many of the merchants who use Recharge over the years.This new elevated tech partnership is part of an already valuable integration that we will continue to improve upon for our merchants as they continue to grow.”



What is passive churn?
One of the most valuable (and lowest effort) ways for subscription merchants to improve retention and increase their overall customer LTV is to address passive churn.

Passive churn is a silent killer. It’s difficult to see, often misunderstood, and too often neglected. However, the fact remains that many merchants are losing money involuntarily due to failed credit card payments. On average, 10% of renewal payments fail, which can account for up to 50% of overall churn. With Churn Buster’s tried-and-true approach to dunning, industry leaders are able to recover over 90% of these subscribers.