Client:VesnoDAR Subject: goods for garden and vegetable garden Region: Ukraine Status: in progress Duration of works: 7 months Company and project goal Vesnodar.com.ua is one of the largest and most famous online stores specializing in the sale of goods for the garden and vegetable garden. Since its foundation, the company's priority has been attention to the wishes of customers and meeting their needs. Vesnodar understands that every successful harvest or beautiful flower in the garden begins from the moment when the client decides to buy seeds on the website. People need to have access to quality tools and seed material to start growing vegetables and flowers in the garden. The Vesnodar team does everything possible to offer a wide range of planting material, fertilizers, and plant protection products against pests and diseases.
The site presents only certified products from leading db telegram global manufacturers. Among the features of the online store are fast delivery, affordable prices and special offers. Client's goal: increasing website traffic, improving the visibility of the web resource in search. Our strategy The project for SEO optimization of the online store selling garden and vegetable garden products "Vesnodar" was distinguished by the fact that our specialists worked in two directions in parallel. Firstly, this was the elimination of critical shortcomings of the current site, and secondly, the data was transferred to a new site on OpenCart. At the same time, the online store had to continue to operate and generate profit. Our team decided to proceed in this way: create an individual work plan for the first month.
This required identifying the strengths and weaknesses of the project, eliminating technical shortcomings and analyzing the state of the link profile; perform SEO work at the stage of developing a new website: initial optimization of the project, formation of the structure of the web resource, recommendations on the technical part, usability. The strategic goal was to increase the visibility of the new site in search and increase targeted traffic. Progress of work Internal optimization of the main site At the start of the project, after a thorough audit, our specialists decided to eliminate critical errors that could hinder the increase in site traffic. One of the serious problems was the low resource loading speed. This created inconvenience for users and hindered promotion.