Clicky Pricing
3. Matomo
Matomo is a privacy-focused, open-source db telegram web analytics platform that monitors traffic, visits, and user behavior and provides reports on these analytics.
It is one of the most popular analytics tools. It is used by over 1.4 million websites in 190 countries.
analytics in Matomo
Matomo offers almost everything that Google Analytics offers, plus additional features like heatmaps, session recording, SEO keyword reporting, and A/B testing.
The platform proudly boasts its compliance with privacy regulations, such as the GDPR and the California Consumer Privacy Act (CCPA). Matomo specifies that, due to its strict compliance with these and other privacy laws, it is not required to provide notices or obtain consent from users to use the platform.
Matomo also makes it easy to migrate from Google Analytics to those who want to do so. The platform allows you to import historical Google Analytics data directly into the tool.
Import GA historical data into Matomo
Advantages
No data sampling. Unlike Google Analytics, Matomo tracks all user data to provide accurate results.
Data Ownership. You own 100% of the data found by Matomo.
GDPR and CCPA compliant
Behavioral analytics, such as heatmaps and session recording
Easy import of historical data from Google Analytics
Pricing options
Matomo offers a free plan with limited features and the option to host on your own servers. Paid plans are based on monthly traffic, starting at $23 per month.
