Find high-performing content that is worth linking
Posted: Sun Feb 16, 2025 8:43 am
You can read a full tutorial on how to use this tactic here . It involves three steps:
Produce content even better than the original.
Contact the people who covered it and ask them to point to your improved resource.
This tactic is based on creating the best content on a topic and leveraging it to steal links from those you took inspiration from. Brian even produced a great video to walk you through the steps of this tactic.
Youtube video thumbnail
But what isn't talked about much when it comes to the Skyscraper technique is something called the Reverse Skyscraper technique .
It’s based on a similar principle, but instead of finding content that has albania phone number data performed well, you look for content that hasn’t performed well but has potential. In short, content that could be great, but was poorly designed. Then go out and create the best content around that topic, and talk to the right webmasters and editors about it.
7. Content monitoring
Have you created a great post as part of your content marketing strategy ?
It is not uncommon to find news updates in almost every sector. In fact, there are even monthly news updates in the digital PR and SEO sectors, such as Content, Curated , and The Weekly SEO . SEMrush offers a monthly digest of the news on its French blog that references the best articles of the moment.
Produce content even better than the original.
Contact the people who covered it and ask them to point to your improved resource.
This tactic is based on creating the best content on a topic and leveraging it to steal links from those you took inspiration from. Brian even produced a great video to walk you through the steps of this tactic.
Youtube video thumbnail
But what isn't talked about much when it comes to the Skyscraper technique is something called the Reverse Skyscraper technique .
It’s based on a similar principle, but instead of finding content that has albania phone number data performed well, you look for content that hasn’t performed well but has potential. In short, content that could be great, but was poorly designed. Then go out and create the best content around that topic, and talk to the right webmasters and editors about it.
7. Content monitoring
Have you created a great post as part of your content marketing strategy ?
It is not uncommon to find news updates in almost every sector. In fact, there are even monthly news updates in the digital PR and SEO sectors, such as Content, Curated , and The Weekly SEO . SEMrush offers a monthly digest of the news on its French blog that references the best articles of the moment.