If you really want to get fancy, and create your own fully customizable dashboard, build some proper analytics tools, or automate your reporting process, check out Supermetrics . It allows you to pull data from any source into Google Sheets or Excel. From there, your only limits are your spreadsheet-fu skills and your imagination.
TL؛ DR
So that's a lot of stuff. If you want to skip the egypt number data important explanations, pro tips, and bad jokes, here's a summary in bullet point form:
Don't just track traffic. It's important to track conversions.
Use Google Analytics. Don't let your agency use their own account.
Set goals for each type of lead (form, calls, chats, bookings, etc.).
Track forms with destinations (thank you pages) or events.
Track your calls, perhaps استعمال کرتے ہوئےCallRail .
If you have a lot of traffic, use “numbers per source.” Otherwise, use number pools (AKA keyword pools). Pools are better.
Set up Search Console and link it to your Analytics and Adwords accounts.
Link AdWords with Analytics.
Import Analytics conversions into AdWords instead of using AdWords native conversion tracking snippets...
...except call extensions. Track your Google forwarding numbers in AdWords and Analytics (if you want) using an "offline" tracking number as the destination.
Use the tracked number as your “primary” GMB listing number (if you do this, make sure you keep your real local number as the “secondary” number).
Tracking your digital marketing is extremely important.
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