black friday newsletter example 30% discount
Here is another very interesting example of a Black Friday newsletter.
Here the curiosity factor of the previous examples makes room for the urgency factor. The countdown splits the second and invites the buyer to make his move. The unmistakable “END SOON” in yellow leaves no escape.
Then there are those who don't like too much subterfuge. Neither exaggerated creativity nor Black Friday anxiety. This last example works because it gets straight to the point and, probably, is aimed at israel phone number list already experienced customers: " Your favorite products are on sale. BLACKFRIDAY is the discount code to use ."
Showing your flagship product at a discount could convince the buyer more than any other marketing ploy.
These five examples contain the key points for a good Black Friday newsletter :
Create curiosity.
Create haste.
Inform.
Why focus marketing investments on this particular period of the year? Last year, Italians spent almost 2 billion euros in purchases during the Black Friday week . The most aggressive e-commerce operators in terms of promotions achieved even 6-8 times the turnover of an average day . (Source: B2c eCommerce Observatory)