Conceptual sales
This sales theory is based on the idea implementation. That is, the concept is sold, not the product itself. It is used to close expensive and complex deals. The main focus is on listening and creating value for the client.
Characteristic Description
A holistic solution offer not just a product, but a comprehensive solution
take into account all aspects that affect the client's business
Value creation explain the high level of value to the customer
Customization and personalization take into account the special needs and characteristics of the client
adapt solutions to specific requirements
Emphasis on training and consulting provide information and education to the client regarding the proposed concept
provide advice on the implementation and optimization of the proposed solution
Long term relationship strives to create long-term partnerships
support throughout the solution lifecycle
Focus on innovation and technology use new approaches and technologies
offer solutions that reflect current trends and opportunities
Customer-oriented sales
In this case, the sales algorithm is built around the chinese overseas british data client. That is, the interests and needs of the person are put first. To learn this technique, you should be able to listen. You need to understand the person, the business and the tasks that need to be solved.
Characteristic Description
Understanding the needs be able to identify and understand needs
analyze business processes and goals
Adaptation for the client personalized approach
adapt the offer to special requirements
Value creation focus on delivering high levels of value
offer a solution that solves the problems
Active listening attentive and active listening to needs and concerns
use the information obtained in sales
Long term relationship build strong and long-lasting relationships
support throughout the entire decision cycle
Focus on satisfaction Priority to meeting customer needs
solve emerging problems and issues
Communication on equal terms establish a relationship of partnership and mutual understanding
exchange information and ideas
Cyclical sales
These are types of sales techniques for retail salespeople. And other industries where purchases are made on a regular basis. That is, cyclically. They differ from traditional methods. The main thing here is building long-term relationships.
pay attention to how the proposal solves the client's problems
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