3 reasons to start digital marketing yesterday

nurnobi40 · Post by **nurnobi40** » Wed Feb 12, 2025 4:05 am

Changing the way you do marketing from offline to digital still generates reluctance in some companies. After all, you've worked in one way for years and it's generated many positive results. But, for some time now, all anyone has been talking about is inbound, social media, SEO and many other specialties. Why is everyone migrating? Check out the three main benefits of using digital marketing tools for your business below.

1. Measuring results
Anyone who has ever advertised in a newspaper knows how dentist database uncertain the reach of a publication is. All you have is an estimate of how many hands each printed copy passed through. Compared to the accuracy of digital numbers, the old logic is of little use to help today's managers make decisions. Now, you measure success in real time, in terms of website accesses, conversions, viewing time and many other indicators. It is up to you to determine what is strategic for your business and work to achieve these goals.

You know what the best part is? It's not for lack of information that someone fails to do well in the digital world. What used to be done based on expensive and time-consuming research can now be accessed instantly and for free. You can calculate the return on investment, the famous ROI, of each action before diving in. In other words, it's a safe option even for the most conservative, since planning gives a good idea of future results.

2. Generate insights
Using tools like Google Analytics, you have access to a wealth of information. You can learn much more about your audience’s behavior: where they spend most of their time consuming content, where they tend to abandon your website, and things like their location.

So much valuable information is available that the expression “data is the new oil” has been coined. This comparison is not without reason. Just like oil, you need to know much more than just extracting data to make it profitable. Cross-reference information of different natures to gain profitable insights for your business. Even fields such as search can give you an idea of what your audience has been looking for and can’t find on your website.