provider or WhatsApp Partner. However

[basedataseo]

WhatsApp broadcasts can provide several benefits over SMS broadcasts for businesses looking to reach their customers through targeted mass messaging.

One of the primary advantages of WhatsApp broadcasts is the ability to send list of nigeria whatsapp phone numbers rich media content such as images, videos and audio messages to customers. This makes marketing messages more engaging and interactive, ultimately leading to better outcomes than text-only SMS broadcasts.

WhatsApp broadcast also allows for better personalization and targeting. For example, businesses can send messages to specific audiences segmented by Contact Fields, Tags or specified conditions.

This image compares whatsapp SMS for marketing and remarketing. The former is a better choice as it allows you to broadcast rich media, lead generation is more cost-effective, and you can even generate free leads through free-entry points
In terms of marketing costs, there is no clear winner, as this depends on factors like SMS , WhatsApp’s lead generation is more cost-effective.

With WhatsApp’s conversation-based pricing model, agents can reply to messages from customers who show interest without being charged for every single outbound message. Businesses can also save costs by generating leads via free-entry points such as WhatsApp buttons on Facebook Page at zero cost.