AR finger circumference measurement experience

[taniakhatuntrisha@]

In addition to the AR shoe-trying experience through the APP like Dewu, Gucci also cooperated with KIVISENSE, a well-known domestic AR try-on and shoe-trying overall solution service provider, to launch the Gucci mini program AR shoe-trying experience based on Chinese user habits. Users can try on sneakers through the WeChat mini program and complete the purchase through the WeChat mini program mall with one click. It can be seen that AR virtual try-on and shoe-trying have a strong potential in consumers' online shopping behavior.

Gucci has also made great efforts in AR jewelry try-on, not just ecuador phone number lead shoes. As early as the year before last, Gucci launched the AR virtual jewelry try-on function on the WeChat applet, using an innovative form of "3D PDP + AR try-on" to help consumers fully understand the product and achieve sales conversion.


In April this year, Gucci also launched the "3D PDP + AR try-on" experience on its Tmall flagship store to help Tmall users choose Gucci jewelry products. In addition, the brand also launched the for the first time, allowing users to measure their finger circumference online with just a card.