However, this path can only keep these real user data at the WeChat level and cannot be matched with the existing user data in the brand CRM. Through the open API provided by Hoste, Brand B can automatically import the user data collected from offline activities into the brand's existing CRM database . On the one hand, the security of fan data is maintained, and on the other hand, more complex data analysis can be performed on the brand side to guide future marketing strategies.
[Scenario 3]
Red envelope API:
The red envelope function is the most ig database commonly used marketing interaction. Brand C in the financial industry hopes to implement the red envelope function in its APP. However, since it involves a series of development such as storage, distribution, data tracking, etc., the time-consuming development often causes the activity to miss the best time. The easiest and quickest way is to use Hoste’s red envelope API, which can help brands implement on platforms other than WeChat (including their own APP, web pages, etc.):
– A complete red envelope collection and distribution process
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