Of the four types of leads, MQLs (Marketing Qualified Leads)
are the earliest stage leads. As you can tell from the fact that M stands for Marketing, MQLs are leads that should be handled by the marketing department. After analyzing what kind of people are interested in the products or services you want to sell, the marketing department extracts suitable leads from among the lead candidates, and these become MQLs.
The unique feature of MQLs is that they are not yet handled by the sales department, and promising leads from among the MQLs are handed over to the sales and field sales departments.
TQL(Teleprospecting Qualified Leads)
The T in TQL stands for Teleprospecting, which means telephone.
In other words , TQLs are leads that are classified as being best approached germany whatsapp number data by sales methods such as telephone. Although the T stands for telephone, it also means leads for which an approach such as inside sales using email or social media is effective, not just telephone.
Compared to MQLs, these are promising leads that are closer to closing a deal, but since they are not yet the focus of the sales department, they are more suited to inside sales.
Providing inside sales services
- The appointments obtained are not reliable, resulting in wasted business negotiations
. - Leads are not followed up optimally, resulting in a wasted list
. - Past history and next actions are unclear, making it impossible to nurture leads
. Hajimari can solve all of the above issues.
Learn more about inside sales agency
SAL(Sales Accepted Leads)
This is where the sales department comes in. The S in
SAL stands for Sales, meaning the leads are approached by the sales department. Sales Accepted Leads can be translated as " leads that have accepted sales ." In other words, they are leads that have gone one step beyond approaches using communication methods such as inside sales and have accepted an approach by field sales, so they can be interpreted as leads that are quite close to closing.
MQL(Marketing Qualified Leads)
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