However, if a package is delivered in poor conditions, the customer has the right to refuse it and, in any case, this harms the marketing image of the sending company. Because in e-commerce, the packaging of a product is the only physical support of a brand to its customers. How to mark the occasion with good packaging? Contrary to what you might think, there are lots of little things you can think of to give a good impression to the customer through your packaging.
Naturally, the priority is good product protection. Suitable brazil cell phone number list packaging that is neither too large nor too small, so that the product is not tossed in all directions during delivery. Careful packaging will give a positive impression of your business, which will then gain customer trust. Competitive differentiation is also at the heart of packaging. For example, you can use recyclable materials to send a message of your concern for the environment. , cardboard, and even the adhesive tape of your package.
Play with shapes and colors to give your package a pleasant appearance to the eye and to the touch, so that your customer will immediately recognize it among others. Some brands do not hesitate to play on the senses by perfuming packages in order to give a pleasant smell to the delivered package. Standard packaging will very quickly be overlooked by the customer who will focus attention on the product delivered, hence the need to work on this packaging to make it a marketing asset.