Come up with a plan
Posted: Mon Jan 06, 2025 7:07 am
Not everything is important, not everything adds something to the world around us. If we often scream in status updates to our fans, followers and friends, without anything special happening, we lose their attention in a carefully constructed network. And that is almost as bad as being eaten by a pack of wolves.
Communicate efficiently
As a father, I know this chocolate toy mainly from the fiddly robots that come out of it, which I then have to put together under high pressure from an impatient child. As a child, I know the name from the commercial. I remember it well. It was a) a surprise b) something to play with and c) chocolate. kinder surprise
Three in one, what more could you want? Well, I actually wanted less. The surprise was gone after the first time, playing with that tiny plastic smurf was impossible, the chocolate was usually melted and not really that tasty. As a child you want a real surprise, real toys and something that is really tasty. No cowardly compromise that mainly disappoints.
And so it is with communication and interaction. If you want too much at once, it will work against you. As a sender, it is very useful to bundle everything. Some branding , a touch of conversion and also announcing a new proposition. Efficient in the communication process but confusing and annoying for the receiver. Where is the focus? poland phone data So also choose a spearhead when approaching via social media and do not tell too much at once. Surprise is allowed, even appreciated, not as a dated chocolate egg.
“If necessary, come up with a plan!”, a beautiful quote from the adventures of Olivier B. Bommel. Tom Poes just had to solve it. Not by an elaborate plan or by working hard, but by a plan. If nothing else works, then a miraculous escape that someone else has to design and that has an immediate effect. This is depicted even more fun in the brilliant English comedy series Black Adder with Rowan Atkinson. In this, the stupid servant Baldric comes up with a “cunning plan” at the most precarious moment, which is almost always completely stupid. Tom Poes and Baldric, they have it tough.Olivier-B-Bommel-Tom-Poes
You also encounter this a lot in marketing and social media. The wish, no rather a plea, for a trick. We have no budget, the proposition is shaky and yet we want a brilliant campaign that will increase our bottom line by 5%. Preferably live tomorrow, preferably today. A business problem that has been going on for a while and will not be solved for the next two years, should be solved in two days. “Just do something viral or something”. Alas, if only it were that easy. Something that is structurally crooked cannot be straightened out by social media. Not with a trick, not with a cunning plan.
Communicate efficiently
As a father, I know this chocolate toy mainly from the fiddly robots that come out of it, which I then have to put together under high pressure from an impatient child. As a child, I know the name from the commercial. I remember it well. It was a) a surprise b) something to play with and c) chocolate. kinder surprise
Three in one, what more could you want? Well, I actually wanted less. The surprise was gone after the first time, playing with that tiny plastic smurf was impossible, the chocolate was usually melted and not really that tasty. As a child you want a real surprise, real toys and something that is really tasty. No cowardly compromise that mainly disappoints.
And so it is with communication and interaction. If you want too much at once, it will work against you. As a sender, it is very useful to bundle everything. Some branding , a touch of conversion and also announcing a new proposition. Efficient in the communication process but confusing and annoying for the receiver. Where is the focus? poland phone data So also choose a spearhead when approaching via social media and do not tell too much at once. Surprise is allowed, even appreciated, not as a dated chocolate egg.
“If necessary, come up with a plan!”, a beautiful quote from the adventures of Olivier B. Bommel. Tom Poes just had to solve it. Not by an elaborate plan or by working hard, but by a plan. If nothing else works, then a miraculous escape that someone else has to design and that has an immediate effect. This is depicted even more fun in the brilliant English comedy series Black Adder with Rowan Atkinson. In this, the stupid servant Baldric comes up with a “cunning plan” at the most precarious moment, which is almost always completely stupid. Tom Poes and Baldric, they have it tough.Olivier-B-Bommel-Tom-Poes
You also encounter this a lot in marketing and social media. The wish, no rather a plea, for a trick. We have no budget, the proposition is shaky and yet we want a brilliant campaign that will increase our bottom line by 5%. Preferably live tomorrow, preferably today. A business problem that has been going on for a while and will not be solved for the next two years, should be solved in two days. “Just do something viral or something”. Alas, if only it were that easy. Something that is structurally crooked cannot be straightened out by social media. Not with a trick, not with a cunning plan.