In fact, most Internet users around the world use their mobile phones to access the information they need, both for entertainment and to maintain the work relationships they need, and many of them manage their business projects via email.
Despite this, many people are unaware of the power of a business email and today we will detail its main advantages and the reasons why you should have one .
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Advantages of having a business email
1. Improves corporate image
2. Improves mass communication management
3. Online and offline positioning
4. Greater security
5. Controls and metrics
Advantages of having a business email
To begin, we will tell you that business email is generally distinguished from personal email by the domain , that is, personal email is managed on free platforms such as Gmail or Hotmail, while business email will have the ending of your company's domain.
1. Improves corporate image
The first benefit is obvious: a better liberia business email list corporate image. Asking your future partners, investors or clients to send you an email to a free address is not the same as asking them to send you an email to your own business email address.
The seriousness and trustworthiness of an SME will increase simply by presenting a business email as a business card.
2. Improves mass communication management
Both the management and processing of email is essential for the proper functioning of a company, which is why business email can offer certain advantages that free email does not offer when it comes to sending mass emails.
#ctaText??# More than 50% of emails are opened today from a mobile phone
Using business email, you can create groups or work lists , and your employees will be able to communicate with each other more easily and efficiently. In addition, customer emails will go directly to all those responsible for each department if you so wish.
In addition, to carry out e-mail marketing campaigns you must have a business email that is associated with a server from which you can send information to your clients.
3. Online and offline positioning
Personalized email addresses are a carte blanche for company or brand recognition among the target audience.
Furthermore, this is a service that will be available 99% of the time, without any interruption.
4. Greater security
A vital aspect of managing your business email is that they offer greater security measures, antivirus, firewalls and advanced anti-spam filters with which you can protect both the confidential information you handle, as well as the devices and equipment that may be exposed to viruses or cyber attacks.
In addition, from a business email it is very difficult for it to be classified as spam , increasing your reception rate .
5. Controls and metrics
With a business email you can keep track of your metrics accurately, as there is a detailed record of incoming and outgoing messages, which will give you bounce rates, specific management of your database, among others.
