Changes in the way users search in different geographic areas behave should be one of the main factors considered when developing SEO campaigns.
Regardless of the niche of the users of the page to be optimized, SEO specialists must be country wise email marketing list able to understand all the factors of their idiosyncrasies. It is not enough to know and understand the language in which the campaigns will be launched, but they must be able to understand the complexities of the user's language and their general vision of the world, which differs depending on their geographic location.
A word in one language can mean something completely different in another. Even in the same language, meanings and uses can be very similar or completely different depending on the country, age, gender, religion and cultural elements specific to each geographical region.
To illustrate these differences, let’s examine the results of searching for “Francisco” on Google for Ecuador, Colombia, Mexico, and the United Kingdom.
In Spanish-speaking countries we will find that "Francis" refers mostly to Pope Francis, representative of the majority religion in those countries. But, apart from this similarity, each country has different cultural elements:
In Ecuador, the search for "Francisco" returns the following results: Francisco Pizarro (a Spanish colonizer), Francisco Robles (former president), Francisco Estereo (a radio station), and the name of at least two major cities in the country.
