The innovative or understanding way they have reacted to the pandemic
Posted: Tue Dec 17, 2024 4:47 am
Many people shop in-store, but plan ahead and research online. During the pandemic, the top research channels were retail websites or apps , followed by e -commerce sites or apps and social media. Regarding content, the most searched for content was price (70%) followed by product description (66%) .
To ease the burden on consumers, make sure you provide the right information cash app database about the products available in your store with automatic item updates , opening hours , and health and safety policies with the help of local inventory ads to reach people near your stores, in different locations.
1 in 3 consumers started using a new brand because of
Did you know that 62% of digital buyers tried new brands during the pandemic, and 82% believe they will continue to buy from them?
When positioning yourself, keep in mind that customers value those who have adopted strategies to be present and support them in this context. In changing times, being flexible with cancellations, refunds and customer service can significantly contribute to strengthening your consumers' trust.
Activate the messaging feature in the Google My Business app and extend your phone support hours to be there when your customers need you most.
45% of digital shoppers have participated in some online discount event.
How did they find out? That's the key question.
The main channel was advertising on social media, TV and news websites. When adjusting your campaigns to this dynamic environment, consider that 62% of consumers planned their purchases several weeks before the event.
With 81% of respondents planning to participate in upcoming discount events, make sure they don’t face any barriers to participating in these types of events. Unattractive discounts, shipping costs, and credit card-only use were the top barriers identified by consumers.
In Latin America, mobile phones will be the main driver of e-commerce retail sales in 2020.
If you have a website that is able to adapt to any device on which it is displayed, you are already on the right track. However, you should know that the mere presence of your brand on mobile screens does not guarantee conversion rates: the secret lies in the experience you offer your users during and after the purchase.
To ease the burden on consumers, make sure you provide the right information cash app database about the products available in your store with automatic item updates , opening hours , and health and safety policies with the help of local inventory ads to reach people near your stores, in different locations.
1 in 3 consumers started using a new brand because of
Did you know that 62% of digital buyers tried new brands during the pandemic, and 82% believe they will continue to buy from them?
When positioning yourself, keep in mind that customers value those who have adopted strategies to be present and support them in this context. In changing times, being flexible with cancellations, refunds and customer service can significantly contribute to strengthening your consumers' trust.
Activate the messaging feature in the Google My Business app and extend your phone support hours to be there when your customers need you most.
45% of digital shoppers have participated in some online discount event.
How did they find out? That's the key question.
The main channel was advertising on social media, TV and news websites. When adjusting your campaigns to this dynamic environment, consider that 62% of consumers planned their purchases several weeks before the event.
With 81% of respondents planning to participate in upcoming discount events, make sure they don’t face any barriers to participating in these types of events. Unattractive discounts, shipping costs, and credit card-only use were the top barriers identified by consumers.
In Latin America, mobile phones will be the main driver of e-commerce retail sales in 2020.
If you have a website that is able to adapt to any device on which it is displayed, you are already on the right track. However, you should know that the mere presence of your brand on mobile screens does not guarantee conversion rates: the secret lies in the experience you offer your users during and after the purchase.