Just enter the keyword in the search bar and click " Explore ".
Google Trends page with the keywords "auto insurance" in the search bar and the "explore" button prominently displayed
You'll see whether interest in that keyword is increasing, decreasing, or remaining constant.
"Interest over time" graph shown for "auto free russian number for whatsapp indiap insurance" in Google Trends
The tool will also show you related queries and topics based on your main keyword.
Related queries and related topic sections are highlighted
You can also compare two or more keywords to see which one is the most popular.
For example, if we compare "car insurance" to "auto insurance", we see that more people search for "car insurance".
graph showing the comparison of interest rates over time between "auto insurance" and "machine insurance"
This doesn’t mean that “car insurance” is a bad keyword to target. It’s just something to take note of. You can target both keywords if they’re relevant to your business.
Pricing: Google Trends is free.
4. Keyword Strategy Builder
Keyword Strategy Builder is a keyword tool from Semrush that helps you create and maintain your keyword list.
Once you have identified a list of keywords that are relevant to your website, you can use Keyword Strategy Builder to manage and monitor them all.
For example, if you used Keyword Magic Tool to find keyword ideas, you can submit your chosen keywords directly to Keyword Strategy Builder.
Check the boxes on the left side in Keyword Magic Tool and click " + Add to Keyword List ".
