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Fire numbers

Posted: Sun Dec 15, 2024 6:57 am
by Blessing
It was also reported that 99.1% of HBO's promotional TV ad impressions, since July 20, came from HOTD.

Moral for your marketing: Traditional media is still in force. No matter how digital the world has become, when you want to impact the masses you must have them as allies along with your digital investment. Did you know that this year HubSpot released its first TV commercial ? Even the creators of the Inbound methodology do not escape having traditional media as allies for their growth.

Fire numbers
It is estimated that during its premiere almost 2.6 million American households tuned in to discover the story of Rhaenyra Targaryen 200 years before Games of Thrones.

These numbers double those of the fourth season of Stranger Things, which managed to reach 1.2 million homes on its premiere day.





Although the figures for LATAM are not very clear, HBO confirmed that this premiere was also the most successful of 2022 for the region and Europe.

HOTD was also trending on Twitter and generated 2 million searches on Google during the first episode's broadcast.


The lesson for your marketing: Always measure the return on your investments as clearly as possible. In the end, what interests the CEO and the board of partners of your company is the ROI and technological innovation. The only way to convince them to allocate budget to your initiatives is with numbers, with solid business cases, with sales and profitability projections. Ensure your positioning in your company with clear results that show how the actions you took impacted the company's sales and growth. Talking about likers and engagement is nice, but that is not the final result that companies feed on.



Do you want to turn your business into the new kingdom?
At Hiperestrategia we have the knowledge, experience and tools country b2b b2c email list to manage the dragons that bring more results to your business, which are your marketing strategy and your commercial strategy.

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So if you are looking for expert consultancy in these areas, send us a messenger raven or write us on WhatsApp to help you extend your products/services from Kingslanding to the 7 kingdoms.



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Topics: Inbound Marketing , Marketing Strategy , Game of Thrones , House of the Dragon

Antonio Gonzalez
Written by Antonio González
Content Marketing at Hiperestrategia. "A human brand is a perfect brand."