how you intend to achieve your campaign goals.
For example:
"Once a lead opts in, we'll send them a series of strategic, conversion-focused emails using email automations. We'll constantly monitor our new subscribers' preferences and behaviors and improve our messaging approach accordingly."
3. Create irresistible lead magnets
Attract your target customer with lead magnets you list of telegram users in saudi arabia know they’ll love, like exclusive offers, special discounts, or educational content — think ebooks, guides, and webinar invitations.
To create lead magnets that convert, run A/B tests (also known as split tests) to see which options work best. We also recommend using verb-based CTAs so your target customer knows exactly what they need to do to claim the download or special offer. For example, “Comment GROW below” or “Download report” .
You can add your final lead magnets to your company website, social media posts, relevant landing pages , and ad campaigns, depending on your specific goals.
Here’s an example of a lead magnet business strategist, Jenna Kutcher, used in an Instagram post:
Lead magnet sample
( Image Source )
And here’s an example of a lead magnet on a resource page from BetterUp, a virtual coaching startup for individuals and businesses:
Lead magnet sample
( Image Source )
4. Build and optimize your landing pages and opt-in forms
Use a landing page builder to create dedicated landing pages for your lead magnets and a form builder to create opt-in forms.
