Competency Experience Can Help

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sadiksojib127
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Competency Experience Can Help

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It’s also clear that Google hopes to combat clickbait. In the QRG, they asked raters to rate sites low if their headlines were too sensationalistic and didn’t match the actual content. Is EEAT a ranking factor? While EEAT is not a direct ranking factor on its own, Google uses a variety of signals that align with the concept of EEAT to determine the quality of a website.


This can impact ranking performance. So if your bahamas mobile phone numbers database content is relevant and meets all of the EEAT criteria, it has a good chance of performing well in search. Components of EEAT Experience Quality content should demonstrate the author’s first-hand experience with the topic. This helps ensure that any insights and recommendations are authentic and have been tried and tested. This area of ​​the concept is particularly relevant when faced with AI-generated content, as an AI tool can never show real experiences of anything.

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It can make assumptions about human experiences, but the content these tools produce will never be truly unique. Experience is a key differentiator between human and AI-authored content. Expertise Expertise is the extent to which knowledge is demonstrated in the content or by the author. This is another important factor in distinguishing between AI and human content. In addition to sending signals to Google, expertise will build trust with the user consuming your content.


Expertise often overlaps with experience, but they are not the same thing. Demonstrating expertise can be done in a number of ways, including including the author’s name, having a descriptive bio outlining relevant qualifications, and including links to social media profiles. A person schema with relevant attributes for certifications and professions also helps in this area – see our guide to schema markup to learn how to implement it .
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