We will now resolve this little flaw of ours, if we can call it that, and give you an entire article on how SEO works for e-commerce and how to take advantage of this explosive mix of Digital Marketing.
So, since an e-commerce website is just like any other website, it makes perfect sense that it should be worked on in terms of Search Engine Optimization. Whatever you say, organic traffic generated on Google continues to be one of the main resources for attracting sales. Yes, you’ve already got there… But can you do something concrete in terms of SEO to boost sales and reach a larger digital audience?
In this post, we not only answer this question but go further, presenting 5 very useful SEO tips for e-commerce .
Product description
A very common mistake made by sales websites is to afghanistan telemarketing use the original information provided by the manufacturers/brands of the products as a basis. Let's suppose that you sell Nike sneakers and that the brand sends, with the new sneakers, a 5-line descriptive text that refers to the characteristics of the sneakers. You, who are eager to share this new product with your audience, copy and paste the text from Nike and publish it on the website, believing that there is no problem at all.
But I'm sorry, but we have a big problem here: you are publishing duplicate content . The implications of this are huge. First, remember that the same content you received was also received by your competitors. The chances are that they are also using the same information. Second, don't forget that Google negatively scores websites that publish content copied from third parties .
The solution is simple: create original and unique content , based on the basic information the brand has given you and what you know about the product. Don't forget to add relevant keywords and variants to your description.
