In fact, the first email marketing campaign dates back to 1978. When united kingdom phone number library a company called digital equipment corporation. A mass promotional email was sent to 400 recipients. . Legend has it that the email campaign generated $13 million in sales, which is a pretty neat roi. A lot has changed since then, but the ultimate goal of email marketing is. Stays the same: clicks, conversions, sales. Let’s start this email marketing guide by looking at it. The different elements that make up an email and how to craft each one.
Working together, working for you. You've received thousands of emails over the years. Emails, and opened many of them, but you probably didn't take the time. Consider each element of your email format and its purpose. So that's it. When. When an email arrives in a customer's inbox, they'll see three things: "From" name: sender name or company/brand name subject line: the subject of the email pre-heading: an engaging introduction . In the case of email, these three elements are how the email communicates its initial message.
