Briefly explain your offer and how to get it. Add a phone number or a link to your website where they can find out more details or make a purchase.
Competition on Black Friday is tough, so be creative and don't be afraid to innovate!
3. Send your messages at the right time
There are three aspects you need to consider:
Don't text while your customers are sleeping . Avoid texting jamaica whatsapp number data 5 million between 10pm and 9am. (Also consider the time after lunch, just in case.)
Don't send too many messages (or too few). Most companies that send SMS to their customers on Black Friday do so once a week during the month of November and repeat the last few days of the promotion.
Not too few . Be consistent and communicate with your customers frequently, not just on special dates. Plan your strategy well before and after periods like Black Friday.
4. Never send the same SMS twice
Even if you can repeat yourself on social media without getting caught, your text messages will be seen by virtually everyone you send them to.
Even if your offer is the same, don't send the same text message.
This is a great opportunity to test what types of messages are most effective with your audience. Try different tones, different calls to action, different forms of segmentation… Take a look at the results of these tests, and apply what you learn to your next campaign!
5. Don't forget about Cyber Monday
The Monday after Black Friday is also a big sales day, especially in the technology sector. It's Cyber Monday. Take advantage of the date to make those last-minute sales and surprise your customers with a special promotion.
