What is an SEO campaign?

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An SEO campaign is a carefully organized plan to improve the visibility of a website in search engines like Google.

It relies on a combination of technical and creative geographic area of albania activities designed to improve rankings and attract organic (unpaid) traffic.

Common tasks that SEO campaigns can cover include:

Finding the right keywords
Create and optimize useful content
Build high-quality backlinks (links on other websites that point to your site)
Audit your site for technical SEO issues
Unlike a paid advertising campaign, an SEO campaign does not involve spending any money beyond what is needed for the tools and work involved.

Plus, well-executed SEO campaigns produce results long after you stop actively working on them.

In this guide, we'll show you how to create and run an effective SEO campaign, step by step.

Advice

Sign up for a free Semrush account (no credit card required) to follow the steps.

Step 1: Find the right keywords
Find the right, relevant keywords before you start creating content. This will prevent you from wasting valuable time and resources targeting the wrong search terms.

Here's how:

Keyword Research
Keyword research is an essential first step because you need to understand what your target audience is searching for so you can create content that interests them.

Start by writing down all the general words and phrases related to your topic or business. These are your seed keywords.

For example, if you have a website about journaling, some of your seed keywords could be "journaling," "bullet journal," and "diary."

Next, use Semrush's Keyword Magic tool to find popular related search terms that you can target.

Simply enter your seed keyword into the tool, choose your target location and click " Search ".