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What can artificial intelligence be used for in visual design?

Posted: Tue Jan 07, 2025 5:56 am
by sharminakter
Artificial intelligence can by no means replace visual design experts, but it can make design processes more efficient. I personally think of AI as an extra person in the visual design team – a coworker with whom you can spar and bounce ideas off. “It” also makes things more efficient when you don’t have to do everything yourself. This allows for faster idea generation, more efficient production, and faster results.



On the creative side – in addition to visual design and text production, AI has also made video production faster and more efficient. With AI, videos can be edited more easily and special effects can be added that were previously beyond the reach of ordinary creators.

Visual design must support your company's strategy and be in line with your brand. It is important that you appear consistent across all marketing channels, for example, which will strengthen your brand's credibility and make you more memorable to your dream customers. AI cannot create the desired marketing material on its own, but you need to feed the AI ​​a lot of source information so that it can create illustrations or other materials that are right for your company.
 For this reason, it is important to first understand the meaning of prompts. Prompts are sentences or short descriptions that give instructions to the AI ​​to create or edit an image. With prompts, you define what kind of image you are creating or what kind of visual result you want to achieve. In a prompt, you can specify, for example, the context and desired style.




The more precisely the required features are defined in the kazakhstan phone data prompt, the better the end result will meet your wishes and create an illustration that is suitable for your company or service. Using prompts and teaching artificial intelligence makes the design of images more individual.

Marketing materials created solely with AI can easily be generic and not follow your company's visual identity as they should. However, AI can support the design process and give the designer ideas to work on.


Artificial intelligence as an aid in visual design
Idea generation

AI can analyze large databases or user-based data to help designers generate new ideas. It can provide inspiration for colors, shapes, and themes.

Suggesting colors