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Why bother having an Email Marketing strategy?

Posted: Mon Jan 06, 2025 9:48 am
by ahbappy250
Actually, it's quite the opposite...

Email Marketing is taking over the world
Email marketing has maintained steady growth over the last decade , and this trend is expected to continue.


Statistics of the constant growth of email marketing
New digital devices, thanks to their low prices, have made Internet access available to everyone, anytime, anywhere.

Reliable sources say that in 2016 the total number of email users worldwide will reach 4.6 billion.

Email Marketing: A Channel That's More Alive Than Ever

The Vitality of Email Marketing
Email marketing is the channel that generates panama phone number the highest ROI for marketers , and the inbox is still the #1 channel for sending promotional messages with the recipient's prior consent.

In fact, with a good content marketing approach , email marketing proves more powerful than ever.

Why? Because the conversation about your company or product moves to a more personal space like the inbox.

Email Marketing: A Growing Popularity
Email remains the most universal form of business communication.

Furthermore, it is essential for a full user experience on the Internet, as an email address is required to sign up for any online service or social networking site.