Promote a new product or service

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Offer varied content
Don’t just post the same thing over and over again. Offer promo codes or other information that your followers want to see. Try talking about your products in a different, more fun way, showing behind the scenes of your business, or sharing an exclusive sneak peek at an upcoming event. Partner with influencers in your industry and host smaller events. The more variety you can offer, the more potential customers you’ll be able to reach.

Promote your account
Obviously, for your Snapchat strategy to be effective, you need followers. Try to target users who follow your accounts on other platforms. Indeed, no one will know that you have an account if you don't tell them. You can promote it on your Facebook, Instagram, Twitter, Youtube or TikTok accounts. You can also talk about it in your newsletter and promote it on your website. The more channels you promote it on, the more likely you are to get new followers.

Keep your followers up to date with any new news that concerns your portugal telegram number brand. For example, a new product launch. Even if it hasn’t been launched yet, you can already create excitement around it. Consumers will be ready when your product is finally available and will really want to try it out.

Offer exclusive content
It’s obvious that it’s hard to offer all your followers the chance to come meet you at your place of work. With Snapchat, you can give them that same feeling of exclusivity by providing them with behind-the-scenes content. Show what’s going on in your office or factory. Customers love to know about the life of the brands they love. If you’re participating in an event, for example, consider sharing it on your account. This type of content will pique the interest of your followers because they will feel like they’re getting exclusive content.

Work with influencers
Another great way to get more followers and increase engagement is to work with influencers. An influencer is a person with a large or small audience who is able to have an impact on their community by giving their opinion.