Russian viewers, bloggers and advertisers are doubly interested in YouTube Shorts. TikTok does not officially work in our country. And although YouTube has disabled video monetization, it does not prohibit bloggers from negotiating directly with advertisers.
If you are planning to take your personal brand to the next level, Shorts is an interesting choice. However, you need good equipment to shoot the video. Don't put off your popularity for later. The necessary equipment can be purchased in installments with the "Halva" card.
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What is YouTube Shorts
Shorts is a YouTube feature that allows you to create short videos. Similar to TikTok, the user is shown an endless feed: you don’t need to search for content yourself, you can endlessly watch recommended videos.
The algorithms of the two platforms are also very similar. At the dawn of You Tube Shorts, users copied popular videos from TikTok, published them, and they got to the top.
This means that the ranking systems are the same, so it won’t be difficult for those who have achieved success.
