For this reason, it is essential that the pages french email address list that present YMYL topics are authoritative and trustworthy. Here is a list of these topics:
Current news and events
Government and law
Finance
Health and safety
Identity groups
Fitness and health
Education
Housing and work
Google claims to have “very high quality standards” for these pages, because low-quality YMYL content can directly impact the well-being of readers.
Using both the EAT parameter and the YMYL parameter when crafting your web content can help you achieve better ranking results.
Ultimately, you need to provide readers with the best option when it comes to content, so they keep coming back to your site when they have other related questions or issues.
3 Tips to Build Authority and Trust
Dedicate a page on your site to introducing your brand when it’s featured in major media (most choose “About Us”).
Use structured data on your site to provide Google with ancillary information about your content.
Use a page on your site to display customer reviews and ratings.
