Building a successful manufacturing portal: Key areas of focus

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olivia25
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Building a successful manufacturing portal: Key areas of focus

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The manufacturing industry has always had a close relationship with technology, and because of this, it has become a source of discoveries and changes that can have a global impact. It is an industry that focused on data before any other; and that paved the way for other industries and markets to follow in its footsteps. This is clearly reflected in its methodologies and ways of thinking: its focus on continuous improvement to maintain efficient and optimized operations, learning directly from the data and information that is produced every day.

However, this “leader” position has its drawbacks. Manufacturing organizations face unique challenges in knowledge management and communication systems due to the types of services they offer and consume from a data perspective. They rely heavily on third-party services, which exist to feed philippines b2b leads product information, pricing, specifications, and schematics into a “system” that is typically intended for both humans and robots to use. In addition, these organizations have a need to audit those data sources and add proprietary information that lives only with the particular manufacturing organization.

Users of these systems navigate an experience or “portal” depending on their individual needs, which may be different depending on their role: buyer, seller, maintenance, supplier, marketing, business development, etc. Each individual role navigates a completely different experience. Although these systems are technologically advanced, they are not necessarily easy to manage, may require technical knowledge to operate, and may create new “blockers” or obstacles in these processes.

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What if the experience isn’t holistic? What impact could gaps in information consumption have on the success of a “good” manufacturing portal, at a business level? At first glance, it can be difficult to understand how a good digital experience in a portal or system has an impact on productivity or effectiveness. Its benefits are clear: it eliminates confusion and disorganization between key users; it ensures that there is standardized information both when receiving and sending data; and it helps reduce the time and resources consumed in the entire process (yes, the time we invest in achieving a goal or action in a portal).

For the purposes of this post, we will focus on three main areas that we should focus on when talking about building a successful manufacturing portal.
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