3 advanced Google Analytics settings let you fully understand user dynamics

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Whether you want to improve your website's search engine rankings or further enhance the effectiveness of your advertising, having accurate data is a must, but where does this data come from, and how do you ensure its accuracy? Google Analytics (GA) is a powerful website monitoring tool that I believe many Marketers are familiar with, but do you really understand how to maximize the insights of GA? AD-Linkage will explain to you 3 must-use functions of GA right away!

Filtering the IP addresses of staff.
The advantage of digital marketing over traditional marketing is that Marketer can conduct detailed behavioral analysis through point-to-point user data. Therefore, the quality and source of the data are particularly uruguay whatsapp important. The more accurate the traffic data, the better it can reflect the real users. Behaviors, such as the way users enter the website, the time they stay on the page, etc., then help to formulate advertisements that are more in line with market preferences and the business decisions needed by customers. Since GA's system can only provide anonymous and consolidated data, and cannot clearly identify the source of individual traffic, after the website is built, you must first configure yourself, the company server, and relevant personnel in GA's settings. IP addresses are filtered to avoid interfering with data reliability.

Set quantifiable goals
. After excluding irrelevant traffic, you need to set goals in GA - as the most important part of many functions, setting quantifiable goals can help Marketer track and calculate conversion rates, and evaluate For existing promotion planning and advertising effectiveness, GA provides a wide variety of goal settings, but the two most commonly used goals include.