Rich Data

El Buen Fin is one of the most anticipated events in Mexico to make smart purchases and get quality products at more affordable prices. And if there is one item that has gained popularity in recent years, it is Bluetooth headphones. But what should you consider when choosing Bluetooth headphones on ...

Claranet always tries to work together with its clients in the design of the solution until it finds the most optimal one for the management of its clients' businesses. Its objective is to achieve a perfect adaptation of the architecture and needs of its clients.

After studying and analyzing the ...

Tuenti, which has a wide support among the youngest in our country, has registered 10 million monthly active users during the last quarter, according to ComsCore, the company in charge of online measurement in Spain for the AIMC and the IAB.

In the last quarter, Tuenti surpassed the figure of 15 ...

E-goi has just launched GoiMeUp, a new free app for capturing contacts through mobile devices.

The application, which is already available on Google Play and the Apple Store, allows you to display an E-goi form on a tablet or smartphone and register contacts, even without Internet access. GoiMeUp ...

Most marketers are familiar with analyzing data to uncover trends that can help their current and future campaigns, but few organizations are able to react to data and statistics quickly, and offer “real-time” responses to trends, whether positive or negative.

Big Data is a “trendy” topic these ...

To play poker, all you need is a deck of cards, a group of people and something to bet on. You can also play online, where all you need is a laptop, tablet or PC. So what if you don't want to leave the house and still want to have a real gaming experience? Virtual reality (VR) poker is the answer ...

The technological side of companies is currently in full swing. The need for rapid digitalisation that has been demanded in all business processes in 2020 has caught many off guard and they have had to get up and running almost in order to provide coverage, service and capacity to all their ...

Discount supermarket Lidl has opened its online store, but not to sell its own products, but rather to open up new business opportunities by selling products such as flowers, travel and internet connections, among others.

At the moment, this store is only available in some of the markets where Lidl ...

According to various sources, the origin of trade marketing is in American companies such as Colgate Palmolive, Procter & Gamble and Walmart, which created this term to refer to the integration of the functions of the marketing and sales departments aimed at strengthening relationships with ...

Interview with Raúl Benet from Adysa Group:German Pineiro's Blog

All companies, small, medium and large, need to make business decisions on a daily basis that will affect the direction and success of the company. It is surprising how many of them do so based on inaccurate, outdated or simply ...