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On the efficy blog, we have published several articles, telling how I write my own cold emails , my own cold sales email chain and another one about sales email examples . This article aims to go deeper into these aspects.

What makes a good sales email subject line?

The best sales email subject ...

Have you ever wondered how it is possible that so many salespeople still choose the phone as their main tool for selling? Even more so without having a sales pitch?

Tomi once set up a company that managed to invoice 100,000 euros a month with just a few salespeople, so he knew the power of the ...

An appropriate definition of a product life cycle would be the stages a product goes through after its introduction to the market.

Every product that is launched on the market has its own cycle. This is a process that marks the growth or development of a product.

However, a product is not ...

CRM, Customer Relationship Manager, translates into Spanish as Customer Relationship Management.

This type of software is used to manage all aspects of a company, from internal and external communications to new opportunities, documentation and databases.

A CRM helps you concentrate all your ...

CRM, CDP, DMP ... are acronyms that we see more and more frequently in the business world. Do you know what they mean and what they entail?

Having an optimal organization of your information and knowing how to manage your clients' information well is the basis for being able to formulate successful ...

Despite the plethora of innovations that have flooded the digital marketing universe over the past decade, email still holds sway as a no-brainer in digital marketing discussions due to its low-cost utility and high ROI for the average marketer.

And the statistics back it up: for every euro of ...

Every few quarters, retail companies are forced to deal with falling sales and revenue. Against the backdrop of the recent slowdown in the global economy in the wake of the COVID pandemic, online retailers are suffering disproportionate effects as consumers tighten their budgets.

With a global ...

Take a minute to think back to the service providers you frequent most in your day-to-day life: your favorite gym, internet provider, streaming services, and brands you trust.

Now, how many of them were won over by advertising? And how many did you frequent because your peers, family, or even just ...

With efficy, your customer service will take a 180-degree turn!
Discover how any of our solutions will help you take your business to the next level.

Every company that offers support needs an ally to assist them with all the requests made by their clients. And above all, to allow them to give a ...

When it comes to sales, finding leads is only half the battle.

The next step is nurturing them and leading them toward a sale. Follow-up emails are an important part of the process , as they keep leads engaged, even if they aren’t currently ready to buy or sign a deal.

Studies show that 60% of ...